Melissa+A.+Hawryschuk


Melissa+A.+Hawryschuk

What organizational accomplishment are you most proud of this year?

This year, I am particularly proud of our firm's strides in driving both client value and organizational growth. We have advanced our client-centric initiatives, which have enabled us to deliver more personalized and insightful financial solutions. By leveraging new technologies, we've enhanced operational efficiencies, allowing us to provide an even more seamless, high-touch client experience. Equally important has been our commitment to cultivating internal talent. Through career development programs, we've empowered our advisors to elevate their expertise and deepen their client relationships. The result has been a marked impact on both our clients' financial well-being and the professional fulfillment of our team.

What are your expectations for the banking and finance industry in Rochester over the next year?

Looking ahead, I expect the banking and finance industry in Rochester to continue adapting to both global economic trends and evolving client expectations. In the near term, we'll likely see heightened demand for bespoke financial strategies, particularly in response to inflation, interest rate fluctuations, and market volatility. Firms that can blend personalized, high-touch advisory services with cutting-edge digital tools will undoubtedly distinguish themselves in this landscape. Additionally, the rise of ESG sustainable investing is poised to play a larger role, as clients increasingly seek to align their financial strategies with their personal values.

What have your clients been most concerned about this year?

In 2024, financial services clients are increasingly focused on navigating economic challenges like market volatility, inflation, and ensuring long-term financial stability. Pre-retirees are particularly concerned with securing adequate savings, optimizing Social Security benefits, and addressing the rising costs of health care in retirement. Clients are also prioritizing comprehensive risk management, seeking diversified portfolios to safeguard against potential economic downturns. Personalized, holistic financial strategies that address investments, tax efficiency, estate planning, and legacy considerations are in high demand.

What advice would you give to someone just starting out in your industry?

For those just beginning their career in financial services, my advice is to adopt a mindset of lifelong learning and genuine curiosity. This industry is dynamic and ever-changing, so staying informed -- whether on market trends, emerging technologies, or regulatory shifts -- is crucial. However, beyond technical knowledge, what truly sets successful professionals apart is their ability to connect with clients on a deeper level. Take the time to understand your clients' aspirations, concerns, and values -- this is the foundation of effective advisory relationships. Another key to success is building a robust professional network. The relationships you cultivate, both within your firm and across the industry, will be invaluable to your growth.

What book that you've read recently would you recommend to others and why?

"Dare to Lead" by Brené Brown. Brown, a renowned researcher on vulnerability and courage, explores how leaders can create cultures of trust, foster innovation, and build resilient, high-performing teams. She emphasizes the importance of authentic leadership, encouraging leaders to embrace vulnerability, take risks, and inspire their teams through empathy and transparency. "Dare to Lead" provides actionable insights on leading with courage, cultivating a culture of accountability, and empowering a team to reach its highest potential. The book's focus on leadership from a place of authenticity and strength is particularly relevant for navigating complex, high-stakes environments like financial services.

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