Data is one of the most frequent targets for cyberattacks and also one of the hardest assets to protect. With growing data volumes, increased regulatory requirements and the shift toward AI, organizations face significant challenges in understanding which sensitive data they hold, who has access to it and where it's exposed.
To regain visibility and control, organizations are exploring data security posture management (DSPM) and data detection and response (DDR) solutions. These technologies help identify, classify and secure sensitive data, providing the necessary tools to manage data risks effectively in an increasingly complex digital landscape.