As a part of TechCrunch's ongoing Women in AI series, which seeks to give AI-focused women academics and others their well-deserved (and overdue) time in the spotlight, TechCrunch interviewed Sophia Velastegui. Velastegui is a member of the National Science Foundation's (NSF) national AI advisory committee and the former chief AI officer at Microsoft's business software division.
Velastegui didn't plan on having a career in AI. She studied mechanical engineering as a Georgia Tech undergrad. But after a job at Apple in 2009, she became fascinated by apps -- especially AI-powered ones.
"I started to recognize that AI-infused products resonated with customers, thanks to the feeling of personalization," Velastegui told TechCrunch. "The possibilities seemed endless for developing AI that could make our lives better at small and large scale, and I wanted to be a part of that revolution. So I started seeking out AI-focused projects and took every opportunity to expand from there."
AI-forward career
Velastegui worked on the first MacBook Air -- and first iPad -- and soon after was prompted to product manager for all of Apple's laptops and accessories. A few years later, Velastegui moved into Apple's special projects group, where she helped to develop CarPlay, iCloud, Apple Maps, and Apple's data pipeline and AI systems.
In 2015, Velastegui joined Google as head of silicon architecture and director of the company's Nest-branded product line. After a brief stint at audio tech company Doppler Labs, she accepted a job offer at Microsoft as general manager of AI products and search.
At Microsoft, where Velastegui eventually came to lead all business app-related AI initiatives, Velastegui guided teams to infuse products such as LinkedIn, Bing, PowerPoint, Outlook, and Azure with AI. She also spearheaded internal explorations and projects built with GPT-3, OpenAI's text-generating model, to which Microsoft had recently acquired the exclusive license.
"My time at Microsoft truly s ...